Coral Dubai Deira Hotel Collaborates with D’Grade for Innovative Plastic Waste Management Solution

The Coral Dubai Deira Hotel, managed by Hospitality Management Holding (HMH), is entering its second year of innovative collaboration with D’Grade, converting its PET waste into high-quality textile yarn.

Launched in 2021, HMH’s “Be Green, Go Green” initiative empowered its teams to take positive action in their local communities to fight climate change and protect the environment.

Consumers around the world buy billions of plastic beverage bottles every year. Although most of them are made from highly recyclable PET (polyethylene terephthalate), only a small proportion is actually recycled. The rest ends up in landfills or in our rivers and seas, creating a serious environmental problem,” said Mohamed Fouad, Managing Director.

As part of its campaign against plastic waste in landfills, Coral Dubai Deira Hotel has pledged to alternatively dispose of plastics made from PET (polyethylene terephthalate). Food and beverage packaging is typically made from PET, a clear, strong and lightweight plastic used especially for soft drinks, juices and convenience-sized water bottles.

“Our team is rigorous in finding this iconic PET1 recycling symbol on packaging waste in all of our outlets,” he continued. “Over the past year, we’ve provided over 200 bags of recyclable waste to the Simply Bottles initiative, as part of our commitment to ‘convert, not throw away’. Every piece counts, and we’re proud to do our part.

The Coral Dubai Deira Hotel offers industry-leading customer service, internationally recognized safety standards and exceptional facilities as part of a welcoming and caring guest experience, with environmental impact in mind at all times.


About Coral Hotels and Resorts

Coral Hotels and Resorts, managed by HMH – Hospitality Management Holding, was launched in 2003 as the 1st chain of dry hotels in the Middle East. It is a 4 and 5 star brand focused on quality with a vision of excellence. The chain offers a range of exciting properties designed for discerning travelers seeking an intimate setting, distinctive service and a safe environment in major destinations in the Middle East and North Africa. Coral promises to serve its customers with passion through its diversified properties Coral Beirut Al Hamra Hotel, Coral Muscat Hotel & Apartments, Coral Al Ahsa Hotel, Coral Jubail Hotel, Coral Al Khobar Hotel, Coral Khartoum Hotel, Coral Port Sudan Hotel, Coral Dubai Deira Hotel and Coral Beach Resort Sharjah. All chains offer diverse dining outlets, leisure and business facilities. The hotels are equipped with a wide range of rooms to meet the needs of diverse travelers ranging from families, business travelers, travelers seeking relaxation or a long stay.

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About HMH

Founded in 2003 in Dubai, HMH – Hospitality Management Holding is a fully integrated hotel management company that prides itself on being the largest dry sector operator in the region. HMH offers hotel owners and developers a wide range of world-class management solutions with five distinct, yet complementary hotel brands catering to diverse market segments, from luxury to lifestyle. These include Bahi Hotels & Resorts, Coral Hotels & Resorts, Corp Hotels, EWA Hotel Apartments and ECOS Hotels. HMH’s strategic expansion into the Middle East and North Africa has successfully opened up a world of opportunity while creating value for its stakeholders, associates, staff and customers. The existing portfolio is located in some of the most desirable destinations in the MENA region, with a pipeline of hotels being developed to further expand HMH’s regional footprint.

For more information about HMH, please visit

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