Campfire Treats reduces the impact of plastic waste with rePurpose Global

ROCKLIN, CA. – On June 16, Campfire Treats announced that it had partnered with rePurpose Global to achieve plastic neutral certification. The all-natural, single-ingredient dog treats company will fund the removal of as much plastic from the environment as it produces.

“We are poisoning our planet, our food chains and ultimately ourselves with toxic plastic waste,” said Marko Wittich, president and co-founder of Campfire Treats. “We must act now. We are therefore delighted that the partnership with rePurpose Global allows us to offset the single-use plastic that we cannot yet replace with environmentally friendly alternatives.

Campfire Treats switched to more sustainable shipping materials in 2021, now using plastic-free, 100% biodegradable and fully recyclable materials for shipping. Its partnership with rePurpose Global marks the next step towards the company’s goal of reducing the environmental impact of – and eventually eliminating – single-use plastics from its portfolio.

“We are thrilled to see Campfire Treats rallying to sustainable action and taking the admirable step of implementing the necessary changes to their operations,” said Svanika Balasubramanian, CEO of rePurpose Global. “Their commitment to sustainability, starting with plastic neutrality, is one that we’re sure will inspire other companies as well.”

According to the Pet Sustainability Coalition (PSC), the pet food industry produces approximately 300 million pounds of multi-laminate plastic packaging per year, less than 10% of which ends up in the recycling stream. Global plastic production has reached 400 million tonnes, according to Campfire Treats and rePurpose Global, and that number is expected to double by 2040.

To alleviate this growing environmental problem, several companies in the pet industry have partnered with rePurpose Global to offset their plastic footprint by eliminating plastic waste from the environment. So far this year, Raised Right, Earth Animal and V-Dog have achieved plastic neutral certification through rePurpose Global.

According to rePurpose Global, its global plastic neutrality efforts, which have been supported by approximately 20 pet food brands, have eliminated 2,000 tonnes of plastic waste from the environment as of March 15, which equates to approximately 111 million plastic bottles or 1 billion plastic bags. .

“I hope that more and more consumers will demand certified plastic neutral products, forcing manufacturers who have not yet made sustainability a priority to redouble their efforts,” said Wittich. “We can only turn the tide in the fight against plastic pollution if we all join forces.”

Learn more about sustainability efforts in the pet food and treats industry.

Bryce K. Locke